Tata Kelola dan Pertumbuhan Bisnis: Pendampingan Manajerial untuk Meningkatkan Usaha UMKM Warung Madura

Authors

  • Etty Zuliawati Zed Universitas Pelita Bangsa
  • Anita Novianti Universitas Pelita Bangsa
  • Gladecia Naomi Universitas Pelita Bangsa
  • Josephin Michael Universitas Pelita Bangsa
  • Rizka Nuraulia Universitas Pelita Bangsa

Keywords:

Managerial, MSMEs, Madura Grocery Stores

Abstract

This community service activity aims to integrate cutting-edge financial concepts into the development of micro, small, and medium enterprises (MSMEs). The focus of this activity will be on Madura grocery stores in Cikarang, Bekasi Regency, with the goal of improving business performance and achieving greater success. Through case studies involving small-scale microenterprises and retailers, the challenges faced in business development will be addressed by integrating managerial economic concepts such as entrepreneurial knowledge, creativity, and innovation. This development will be realized by aligning financial management concepts, including directing business knowledge and enhancing entrepreneurial quality toward the success of the company. The integration of financial management concepts is expected to significantly impact small and medium-sized enterprises in developing their businesses. By implementing these concepts, companies can be more efficient in managing their financial resources and making more informed decisions in fund utilization. Furthermore, good financial management can also help companies identify and manage financial risks more effectively, as well as enhance their ability to plan and manage cash flows more efficiently. Overall, this will improve the performance and competitiveness of companies in an increasingly competitive market.This community service activity aims to integrate cutting-edge financial concepts into the development of micro, small, and medium enterprises (MSMEs). The focus of this activity will be on Madura grocery stores in Cikarang, Bekasi Regency, with the goal of improving business performance and achieving greater success. Through case studies involving small-scale microenterprises and retailers, the challenges faced in business development will be addressed by integrating managerial economic concepts such as entrepreneurial knowledge, creativity, and innovation. This development will be realized by aligning financial management concepts, including directing business knowledge and enhancing entrepreneurial quality toward the success of the company. The integration of financial management concepts is expected to significantly impact small and medium-sized enterprises in developing their businesses. By implementing these concepts, companies can be more efficient in managing their financial resources and making more informed decisions in fund utilization. Overall, this will improve the performance and competitiveness of companies in an increasingly competitive market.

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Published

2024-04-28

How to Cite

Zed, E. Z., Novianti, A., Naomi, G., Michael, J., & Nuraulia, R. (2024). Tata Kelola dan Pertumbuhan Bisnis: Pendampingan Manajerial untuk Meningkatkan Usaha UMKM Warung Madura. NGABDI: Scientific Journal of Community Services, 2(3), 128–135. Retrieved from http://journal.csspublishing.com/index.php/ngabdi/article/view/724

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